> For the complete documentation index, see [llms.txt](https://appfront.gitbook.io/portal/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://appfront.gitbook.io/portal/campaigns/advanced-e-mail-editing-capabilities.md).

# Advanced E-mail Editing Capabilities

## Intro

There are a few advanced options you can use with our e-mail editor, using HTML. In this page we will demonstrate some of them:

In the campaign editor you can edit the e-mail's subject, content and a call to action that leads to your Appstore/Google Play link.

![](/files/-LdriqmKQM0hKBa-hY3b)

However, you can add a few more advanced options by clicking on the "Code View" button.

![Code view button](/files/-Ldrx1EAIkkAonFrTfdH)

After clicking, you'll be able to edit in HTML view:

![Code view](/files/-LdsqXQ5xfuwXwUA0jme)

## Adding a Hyperlink

A hyperlink is used to direct the user to another page, while not displaying the link.

The format is:

\<a href="\[address of the page you want to link to]">\[Text to be displayed]\</a>

For example, if I want to link to Appfront's website, which address is[ ](https://www.appfront.ai/)<https://www.appfront.ai/>, I'll enter:

```
<a href="https://www.appfront.ai/">Appfront's Website</a>
```

And in the e-mail it will look as followed:

![](/files/-LdssFnJL7bSIbBGA-r9)